Attorney General James Secures $600,000 from Fitness Company Equinox for its Hard-to-Cancel Memberships
NEW YORK – New York Attorney General Letitia James today announced a settlement with Equinox Group, LLC (Equinox Group), which offers fitness services under Equinox, Equinox+, and SoulCycle, for making it hard for New Yorkers to cancel their membership. The Office of the Attorney General (OAG) found that Equinox Group failed to clearly disclose its subscription terms, provide consumers with the subscription acknowledgment required by New York law, and offer cost-effective and easy-to-use online cancellation mechanisms. As a result of today’s settlement, Equinox Group must pay $600,000 in penalties, change its subscription practices, and offer refunds to subscribers who tried to cancel their membership but could not. “New Yorkers should be able to cancel a membership they no longer use or want without breaking a sweat,” said Attorney General James. “The Equinox Group made it challenging for customers to end their membership, costing them time and money. As a result of my office’s settl...